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Join your community's dialogues You can find dialogues and tendencies that the community is participating with on Instagram that your brand also needs to be concerned with to get your content found by those people. Discover the issues that the community's most important members are participating with and share content to join that dialogue. Is a superb example of a brand that gets involved together with the start of their Instagram competition using their community's actions. Instagram's team brought David's Bridal into the dialogue with this particular competition motivating girls to talk about their bridal strategies using the #FallingforDB tag to win prizes towards their wedding after seeing that wedding planning content was generally shared on them.
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